Speaking Events & Media
Appearances at events, on TV and in online interviews, podcasts & series.
18 January, 2023
In an interview with Fiona Tatton for Womanthology, Luba Kassova reflects on her career, work with news organisations, the findings of her latest Missing Perspectives report From Outrage to Opportunity, and the importance of amplifying the voices of women of colour.
09 December, 2022
Watch this webinar, organised by the International Center for Journalists (ICFJ), centred around the findings of From Outrage to Opportunity. Presented by Luba Kassova, it examines the importance of gender/racial diversity and inclusion in news reporting for producing more equitable news coverage.
How including the missing perspectives of women of all colours in news can revitalise the news industry
07 December, 2022
In this seminar, organised by the Reuters Institute for the Study of Journalism and moderated by Mitali Mukherjee (Director of Journalist Programmes), Luba Kassova and Richard Addy take the audience of journalists through key insights from the ground-breaking From Outrage to Opportunity report. The discussion focuses on how to include the missing perspectives of women of all colours along the whole news value chain and how doing this can revitalise the news industry.
02 December, 2022
Faraz Osman from The Media Podcast in the UK interviews Luba about the key findings from the latest report in the Missing Perspectives series, From Outrage to Opportunity.
30 November, 2022
This article, written by Lizzy Davies for the Guardian, focuses on the findings about women of colour in From Outrage to Opportunity and features an interview with the author Luba Kassova.
30 November, 2022
This article, written by Alejandra Agudo for El Pais, is dedicated to the findings of From Outrage to Opportunity and features an interview with the author Luba Kassova.
30 November, 2022
Massi Colonna and Jeremy Doran from Internews – the launch partner for From Outrage to Opportunity - sit down with the author Luba Kassova and quantitative research lead Richard Addy to hear more about their experience of researching the issues contained in the report and the process that led to its writing.
29 November, 2022
Watch the inaugural launch event of From Outrage to Opportunity, supported by Internews as a launch partner and moderated by Internews President and CEO Jeanne Bourgault. The launch features lead author Luba Kassova and quantitative research lead Richard Addy, alongside five distinguished panellists: Miguel Castro (Bill & Melinda Gates Foundation), Shereen Bhan (Managing Editor of CNBC-TV18); Amanda Barrett (President and Head of News Audience at the Associated Press), Qaanitah Hunter (Assistant Editor at News 24); and Jane Barrett (Global Editor for Media News Strategy at Reuters).
Journalism and the Climate Crisis eSummit. Overcoming obstacles: How to keep climate change on the front page and audiences interested in the climate change story
02 March, 2022
In this session which was part of the Journalism and the Climate Crisis eSummit organised by WAN-IFRA | The World Editors Forum, Luba Kassova, Richard Addy from AKAS, Meera Selva from RISJ and Jane Barrett from Thomson Reuters discuss how news organisations could bring the climate change story, currently on the periphery of news, to the front page and how they can engage their news audiences with the story. Luba and Richard present four gaps between what audiences may want from the story and what news coverage provides. They also focus on three key biases that work against us when it comes to tackling the climate crisis.
12 February, 2022
After coming across The Missing Perspectives of Women in News and in COVID-19 News reports, Phoebe Saintilan decided to launch the Missing Perspectives global platform whose mission is to drive social impact through challenging the underrepresentation of young women in news worldwide. In this podcast Phoebe and Hannah Diviney, Editor-in-Chief of the Missing Perspectives news platform, sat down with Luba Kassova to talk about the landmark reports. From women's underrepresentation as protagonists and experts in the news; their frequently skewed portrayal as disempowered; to women's marginalised voices in stories about violence against them, Luba, Phoebe and Hannah cover numerous aspects of the problem, as well as many solutions available to newsmakers who want to produce more gender equitable news coverage.